Monday, 5 June 2017

Competition Time

 

There's still time to enter our competition to celebrate #GFW 🙌🏼 

All you need to do is like this pic over on our Instagram and make sure you're following us

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It's that easy!


GFW

 

To celebrate #GFW and the future of fashion we are reducing rates for all student fits

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Friday, 2 June 2017

Girls at Castings

 

When we talk about the modelling world, everybody thinks it's so glamourous, full of runways, photoshoots and designer outfits. Yes, this is true, but the other side that we don't tend to hear about is the sitting around waiting for castings to take place.

It can be a pretty tedious thing, cramped in a corridor with God knows how many other models waiting for your time with the casting director. You're most likely to find models scrolling through their Insta feeds or head in a book trying their best to keep themselves entertained.

But one model has decided to turn those long unproductive hours into something she can benefit from. Up-and-coming model Richie Hines, who also is an artist, started drawing the models she found herself sitting next to at castings, many of whom were slumped on chairs and spread out on the floor.

"I was really bored one day," she recalls of when she decided to start the Instagram account, @girlsatcastings. "We were sittings there for five hours and there was no Wi-Fi!"

Finding something inspired about the candidness of model's boredom, she took pen to paper and started drawing. Her creations take time as she uses the technique of pointillism, which works well with long castings as her work can take up to 40-50 hours to complete.

Capturing the attention of Supermodel, Bella Hadid through her very own drawing of the model, Hines future both in the modelling world and artistic is set to be bright.



Friyay

 

We just can't get enough of polaroids

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Brick Lane

 

The latest addition to Brick Lane is rather fitting don't you think...

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Thursday, 1 June 2017

Nike's 'BETRUE' Collection

 

 Nike has released a new collection where all the items, clothing and footwear, all celebrate the LGBTQ community.

The BETRUE collection features four new pairs of trainers, workout tops full of inspiration slogans and socks all rainbow-inspired.

Launched in 2012 as a small movement among some of the sportswear brand's employees, the idea has since expanded into a full on collection that "supports inclusion on and off the field of play."

 

"The key for us was to create something that people could unite around to show their support for LGBTQ athletes," said Nike's LGBT Network leader Robert Gorman.  

"Sporting your rainbow in the gym or on a run became a way to feel like you belonged to something larger - you were connected to being 'out' or being an ally. The rainbow has and always will be incorporated into the BETRUE product in some way."

Since 2012, the brand has donated over $2.5 million to LGBTQ causes and even set up their EQUALITY initiative, "which Nike encourages people to take the fairness and respect they see in sport and translate them off the field."

 And the best thing about the collection... everything incorporates the symbol of LGBTQ, the rainbow, in one way or another.

We're already eyeing up the various pairs of trainers. 


Men's Body Shapes

 
All we hear about in today's society is the shape of women and their bodies and the type of bodies they have, for example, hourglass, pears or triangles. One thing we never hear about is men's body shapes. 

According to health experts over at Forza Supplements, there are just five different body shapes for the modern-day British man. And how did they come up with these body shapes; by looking at the bodies of some of the most famous men out there.

The modern man can be categorised into five distinct body shapes; the Rectangle, the Oval, the Triangle, the Rhomboid and the Inverted Triangle.


 
First up is the Rectangle. Straight up, straight down. With a flat torso and not much change in shape when it comes to the hips, this is one of the most common body shapes with four in 10 gentlemen having a rectanglar shape.


 
The second most common body shape, the Oval, is defined by excess weight that can be found in the upper half of the bod. More than a 25% of men fall into this category - think Boris Johnson, Elton John and James Corden.

 
A bit like women's 'pear shape', the Triangle is the third most popular body shape. Slightly bigger around the middle, this body shape is shared by 14% of British men.

 
Moving onto the least popular body shapes, the Rhomboid is somewhat similar to the rectangle, yet the shoulders are more well-built. Athletes tend to fall into this category.

 
And finally, the rarest of body shapes, the Inverted Triangle. Only 5% of British males share this figure. With broad shoulders and big muscles, the torso tapers down to the waist and has rather small hips in comparison to the top half. Think meat heads at the gym, who skipped leg day one too many times.