Friday, 3 March 2017

Nike Launches Plus-size Range

 
 Nike, for the first time, has finally released its first-ever plus-size range for women.

A statement from the brand said, 'Nike recognises that women are stronger, bolder and more outspoken than ever. In today's world, sport is no longer something that she does, it's who she is. The days where we have to add 'female' before 'athlete' are over. She is an athlete, period.'

'And having helped fuel this cultural shift, we celebrate these athletes' diversity, from ethnicity to body shape.'

The collection itself, is made up of 26 pieces ranging from tops, leggings, T-shirts and shorts, available in sizes X to 3XL. And don't be thinking you'll have to go elsewhere for sports bras, cause they've got that covered too - sports bras will now go up to a size 38E - praise the lord!

 The collection, available now to buy in store and online, has received one of the best reactions ever for the brand on Twitter, with users stating that they haven't been this happy in a while, with others saying it's not perfect, but it's a start.

*Cue other sports brands to release plus-size ranges*

No comments:

Post a Comment