Introducing the must have accessory of the year, so far. Searched for more than 18,000 times since December alone, Loewe's Elephant Bag is the accessory you need.
Obviously, not all of us can afford to splash £875 on a shoulder bag but it sure is cute to look at. Bags like this one is what makes fashion so fun. Yes, people are always saying that the fashion industry is so serious, but when a bag shaped liked an elephant comes along you just have to embrace it. You need to have a little fun every now and again.
Already a favourite amongst bloggers Susie Bubble and Chiara Ferragni the novelty bag has proven to be an instant hit and oh so Instagram worthy.
No doubt high street retailers will recognise the demand for animal shaped bags in the near future - expect to see them potentially everywhere.